World Social Media Day


Well it may be the first day of the week, but it is in fact the last day of the month and the last day of June brings with it Mashable’s World Social Media day.

This year sees the Fifth Annual Social Event take place after Mashable launched the event in 2010 in order to celebrate the digital revolution happening around the world and celebrate the profound effect it has had on our lives, especially in how we do business and interact with one another.

There are many parties across the globe to attend or why not even hold your own social media party?

For those of you that fancy joining an already existing shin dig the following link will take you to where you can find one in your area….

For those of you wanting the challenge of throwing your own party, why not invite some friends round and have a bash at making some Social Media inspired cake pops for you to enjoy!


This delicious recipe will make around 20 Vanilla flavoured cake pops:

Cake Pop Recipe:


Vanilla Cake:

  • 120g of Softened Unsalted Butter
  • 150g of Unrefined Caster Sugar
  • 1 tsp Vanilla Extract
  • 2 free range eggs – at room temperature
  • 180g of Self Raising Flour
  • 4 tbsp of milk – at room temperature

Vanilla Cream Cheese Frosting:

  •  80g of Softened, Unsalted Butter
  • 40g of Softened Cream Cheese
  • 200g of Sifted Icing Sugar
  • 1 tsp Vanilla Extract

Extra Items:

  • Candy Melts  – in your preferred colours to decorate the cake pops
  • Vegetable Oil
  • Lollipop Sticks

Vanilla Cake Method:

  1.  Preheat your oven to 180oC/Gas Mark 4
  2. Lightly grease and flour a 25cm round or 20cm square cake tin.
  3. Cream the butter and the sugar together until the mixture becomes light and fluffy, once thoroughly mixed add the vanilla extract to the creamed butter and sugar and mix in.
  4. One at a time, add the eggs ensuring that you mix well between each addition. Add half of the flour and then half of the milk and mix until fully combined. Repeat again with the rest of the flour and milk.
  5. Pour the mixture into your already prepared tin and bake for about 35-45 mins, or until a cocktail stick inserted into the centre of the cake comes out clean.
  6. Once baked, remove the cake from tin and leave to cool on a wire rack.

Vanilla Cream Cheese Frosting Method:

  1. Cream the butter and cream cheese together
  2. gradually add the sugar and continue to cream until light and fluffy.
  3. finally mix in the vanilla
  4. refrigerate for about 30 mins before using.

Candy Pops Construction Method:

  1. Crumble the cake thoroughly in a large mixing bowl, using your hands can create a finer crumb although you can use your food processor if you wish. It might be worth noting also that the crusts of the cake if left on when crumbing may create lumps in your mixture and so removing then with a sharp knife first is something to consider.
  2. Once the cake has been crumbled as finely as possible, take your fristing, a heaped tablespoon at a time and being mixing it in with the crumbs
  3. It may be that you do not need all of the frosting, this will depend upon hjow moist your cake is, so take care to add just a little at a time.
  4. Keep mixing until you have a fudge-like texture. To see if it’s ready, squeeze a little of the mixture in your palm, it shouldn’t crumble but it should be pliable.
  5. Please note that by adding too much frosting the mixture will become soggy, sticky and heavy and the cake pops will just fall off the sticks when you dip them.
  6. Wrap your mixture in cling film and refrigerate for about an hour. Remember the mixture should be firm but not too hard to work with.
  7. Break off a small pieces of the mixture at a time about the size of a ping pong ball, shape with your hands each piece in the shape of a cube, placing each of them of a tray lined with baking paper. Refrigerate for a further 15-20 mins or long enough so that they are firm.
  8. Whilst, they are chilling make up your candy melts.
  9. Place the candy melts in a microwave-safe bowl – make sure that you separate all the different colours you wish to use into different bowls. Place the bowl in the microwave on medium for 1 minute.
  10. take the candy melts out and stir thoroughly, they may have only just started to melt, place them back in the microwave and melt for a further 30 seconds.
  11. Stir again, making sure that you scrape the bottom and sides of the bowl. Return to the microwave for a final 30 seconds, then give the mixture a final stir. Candy Melts does not normally achieve the same silky, runny consistency that you would get with melted chocolate, so to make it easier to work with, you can add 1-2 tablespoons of vegetable oil per 400g bag of candy melts. Work enough oil into the candy to create a silky consistency.
  12. Take your cake cubes out of the fridge and then taking your lollipop sticks one at a time, dip the end of the stick into the candy melts and immediately push the stick about half way through the dough cube, ensuring that it isn’t too deep or shallow. Leave on the tray for the candy to set which should only take about 1 or 2 minutes.
  13. Once all the sticks are set in place, you can now decorate them to look like your favourite social media themes using the rest of the melted candy.
  14. for the main colour of the candy, ensure there is enough melted dip in the bowl so that you don’t need to tilt it and can fully tip the mixture into the candy to coat it. Repeat with all your cake pops.
  15. Once this layer has been set you can use the end of lollipop sticks or unused/clean paintbrushes to decorate them up with your favourite logos and themes.

We hope you have a fantastic Social Media Day, whether you are attending a patru ort hosting one and remember to share your experiences with #SMDAY